Group / Karyn Zuidinga
Principal & Director of User Experience
With over 10 years building web sites and communications experience under her belt, 8 years as a bona fide information architect, not to mention a Master's in Publishing, Karyn brings a solid foundation of experience and education. Her expertise also includes requirements gathering and writing, interaction design for complex web applications, as well as developing content strategy and structure.
Karyn has contributed to such diverse projects as usability analysis of AT&T Mobility's (formerly Cingular) out of box experience of various hand-held devices; leading the redesign (strategy, information architecture and interaction design) of SportFitCanada.com; and developing the information architecture and interaction design of DYS Architecture.
Prior to these efforts, Karyn was employed at Creo (now Kodak Graphic Communications Canada) where she was responsible for the information architecture and interaction design of a broad range of projects including web-based time and space presentations (e.g. interactive Flash tours) to large CMS driven web sites and SAP driven applications. In this setting she was called upon frequently to write business, user, and functional requirements for sometimes very complex systems. Prior to her time at Creo, Karyn worked on several successful web projects including: Vancouver Playhouse, LawLink, VanCity's intranet, London Drugs, Elections Ontario, and BC Hydro.
Karyn also teaches information architecture at Capilano College’s Interactive Design Program.