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Analytic Design Group User Experience Consultants

Information Architecture

Developing an effective information architecture (IA), or structure, for your site is an important element in good design. Our process includes:

  • Creating a detailed content audit or inventory of the information that should be included on your site or product
  • Reviewing research about your users (interviews, focus groups) and reviewing strategy documents (business requirements, concept model)
  • Drafting a high-level information architecture (IA) showing the proposed organizational structure of the site
  • Testing the IA with our online navigation testing tool called Navtester and revising the IA based on feedback

When we are finished, we'll deliver:

  • Findings from the testing and an explanation about the approach
  • A detailed IA document, or site map, that shows how to organize the site and includes category and page names
  • A mapping of the content inventory to the new IA so you know where pre-existing content belongs when you begin migrating content
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507 - 163 West Hastings St. Vancouver, BC, V6B 1H5, Canada
Photographs by Peter Barss