What would you choose? You are a successful, smart product manager. Your product has seen steady year-over-year growth. You expect this year will be the same. But you’ve started to see some potentially troubling signs for your product on the horizon. It may be only a blip, it might be something worse. What do you do?
Work on optimization, improve the UX, work on the usability, drive converstion.
Work on a new product or new market, explore emerging technologies
Unlike the typical one-and-done usability or user research studies, Ingenious Design Research will BOTH improve growth now - by helping to optimize various aspects of your curent product or service - as well as find the right disruptive innovation opportunities for tomorrow - by identifying your customer’s unknown and unmet needs.
The outcomes of the Ingenious Design Researchand from generating Positive Turbulencewill drive Concept Development for both your current product or service and your Next Big Thing.
We all know that creativity and an openness to change are essential for any kind of innovation.
By generating Positive Turbulence through activities like inviting speakers to help identify new opportunities to be exploited, having creativity building sessions to unlock the creative potential of your team and innovation strategy alignment workshops to focus leadership and management on a common innovation strategy we will create an environment that fosters creativity and openness to change.
Fill out our short questionnaire. It’ll only take a few minutes, and we’ll get back to you as soon as we can. There is no obligation. Just answer a few simple questions so that we can understand your business, painpoints and goals. You’ll get a report in a few days.